Reflected R Ranch, owned & operated by the Curtis Russell family, is dedicated to producing Simmental seedstock that is:

• Moderately framed;
• Heavy muscled;
• Very easy calving; &
• Will help you make money! Since most cattlemen retain their own heifers for replacement females, one of the ways we seek to improve your profitability is by breeding cattle that will make outstanding cows.

We raise our cattle on our ranch in the short-grass country of Southeastern Colorado, just a few miles outside Sugar City.

Our Simmental-influenced herd is a moderate-framed cowherd with an emphasis on calving ease and fertility.

As an example of that dedication, our sale bulls have an average ranking in the top 6% of All-Purpose Index (API). That’s $30 to $40 higher than either the hybrid or purebred Simmental breed average.

Our bulls go through several culling steps before making it to the sale pen. The rest are turned into steers, with the top heifer mates of the calf crop kept for our own herd. We expect our females to breed early and have a calf every year. If not, they get a one-way ticket to town.

Likewise, disposition must be rated gentle for our family operation.

Our predominately solid-black cowherd is maintained on roughage year-round, either pasture or low quality baled feed such as corn stalks or cane hay, free choice mineral and only some protein supplementation as calving season approaches.

Cattle are summered on the nearby Timberlake Grazing Association and trailed, with horses, home to winter pasture before calving in February & March.  Nearly all calves are AI-sired. We AI our own herd, plus Curt provides AI arm service for others through our feed store, WW Feed & Supply, located in nearby La Junta.
Check out the February 2018
of Reflected R Ranch's Bull Sheet

Click here for printable PDF

Thanks to our sale buyers

Reflected R Ranch was pleased to have many repeat buyers at the March 24, 2018 High-Altitude Bull Sale. We are grateful to be your genetic source.


Curtis & Susan Russell of Sugar City, CO, were added into the World Simmental Federation's Golden Book. The international leadership award was presented during American Simmental's Ag Gala on Jan. 14, 2018, in conjunction with the National Western Stock Show breed activities.

Curt & Susan each, and often both, have served continually on the Colorado Simmental Association board since 1994; and each have served full terms on the American Simmental board and its executive committee. They are the first husband-wife team to both serve on the national board. They also volunteer with Colorado Cattlemen's Association and Bent-Prowers Cattle & Horse Growers boards. 

The pair own and operate Reflected R Ranch, which features about 150 head of SimGenetics; and WW Feed & Supply LLC in nearby La Junta, CO.

Russell's Reflected R Ranch, and Fred & Phyllis Swain of KY, were inducted into the Golden Book in 2018. Both couples were lauded as Simmental Ambassadors.

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Curt & Susan Russell
24614 Road G Sugar City, CO 81076
Phone: 719-469-2857

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